by Allan Levine | Apr 4, 2026 | Ai, Fractional CRO, GTM Strategy
AI GTM for SaaS: Where It Actually Works and Where It Does Not AI GTM for SaaS is the topic every founder I talk to right now wants to figure out. Where does AI actually fit into sales and go-to-market? Meanwhile, mornings go to dashboards, afternoons to follow-up...
by Allan Levine | Mar 21, 2026 | advisory, Fractional CRO
TL;DR: An advisor tells you what to do. A fractional executive does it with you. Advisors give strategic guidance for 2 to 4 hours a month, typically for equity. Fractional execs embed in your team for 15 to 30 hours a month and own outcomes for cash. Most early-stage...
by Allan Levine | Mar 14, 2026 | Fractional CRO
TL;DR: A fractional CRO builds your revenue system. A VP of Sales runs it. If you don’t have a repeatable sales process, a defined ICP, or clear pipeline stages, you likely need a CRO first. If you have a process that works but need someone managing reps and...
by Allan Levine | Mar 7, 2026 | Fractional CRO
TL;DR: A fractional CRO is a part-time chief revenue officer who helps early-stage companies build their commercial engine without the $400K+ cost of a full-time hire. For Seed to Series A SaaS founders, the role is less about managing a large team and more about...
Recent Comments